Yep, we're using OpenClaw to date now

The landscape of modern dating is shifting in ways that feel both futuristic and deeply unsettling. Ben Guez recently shared a story that has caught the attention of the tech community. He revealed that he has a bunch of potential international wives in his direct messages. This is not the result of a charismatic personality or a polished dating profile. It is the outcome of an automated script he built using OpenClaw and Claude Code.

According to reports, Guez set up this system to handle the initial stages of social interaction on Instagram. The goal was to scale his outreach and manage conversations that would typically require hours of manual effort. By leveraging large language models, the script can engage with users in a way that mimics human conversation. This allows him to maintain multiple threads of dialogue simultaneously without burning out.

This development points to a broader trend in how we interact with digital platforms. We are moving from using AI as a tool for content creation to using it as an agent for social engagement. The boundary between human connection and algorithmic mediation is becoming increasingly porous. What was once a niche experiment is now becoming a viable strategy for those looking to maximize their social capital.

The implications for authenticity are significant. When a significant portion of your social interactions are mediated by an AI, how do you define genuine connection? Guez’s approach suggests that efficiency and volume are becoming more valuable than depth and exclusivity. This could fundamentally change how people perceive romance and friendship in the digital age.

There is also a technical layer to consider. The use of OpenClaw and Claude Code demonstrates the power of combining different AI tools to create complex workflows. This is not just about chatting. It is about building a system that can learn, adapt, and respond in real time. This level of automation requires a certain level of technical skill, but the barrier to entry is lowering rapidly.

As these tools become more accessible, we can expect to see more individuals experimenting with AI-driven social strategies. This could lead to a new class of digital intermediaries who manage our online personas. It also raises ethical questions about consent and transparency. Should users know they are talking to an AI? The current social norms have not yet caught up with this technology.

What this means for you is that the definition of personal branding is evolving. You can no longer rely solely on your own voice to represent you online. AI agents can now speak for you, negotiate for you, and even date for you. To stay ahead, you should consider how AI can augment your social interactions without compromising your integrity. Try using an AI assistant to draft your initial outreach messages. Ask it to analyze the tone of your previous successful conversations and generate new templates that match that style. This keeps the human element in the loop while leveraging AI for efficiency.